![]() ![]() Drawing on the skills I’d learned from 9 years managing a business intelligence team at Korn/Ferry International, I wanted to plug the information gap with actionable, market-specific insights so I designed an analytics dashboard - MarketMinder - that empowers the little guy to compete with the huge hotel chains. I saw the potential in helping homeowners like myself, small business owners, and investors get into the short-term rental industry. ![]() I put together an e-book, The Airbnb Expert’s Playbook, which has since been downloaded half a million times. I quickly earned considerably more on Airbnb than I thought I would, so I started looking into short-term rentals as a business opportunity.Īfter doing significant research when I got back to the U.S., I realized that there was no information out there on the best way to find, optimize and manage short-term rentals to drive revenue. I launched AirDNA back in 2014 after a neighbor suggested renting out my place in Santa Monica while I was traveling in Southeast Asia. My name is Scott Shatford and I’m the founder and CEO of AirDNA, the world’s leading short-term rental data firm. He is a recent addition to Geek Estate Mastermind, and spoke at Inman Connect on a panel regarding short-term rentals (locked). In our latest real estate tech entrepreneur interview, we’re speaking with Scott Shatford from AirDNA.
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